The purpose of the association is to facilitate, implement, and promote marketing initiatives aimed at improving the market position of companies and institutions in Rheinhessen, with the goal of enhancing Rheinhessen’s image and competitive position. The association facilitates and coordinates its members’ campaigns, advertising, and marketing initiatives with the goal of ensuring a unified approach among members in advertising and marketing matters. It serves as a point of contact for initiating regional cooperation at all levels of business and government.

Founded: 1999
Association Register: VR 3513