Economy and Business Services Network
As part of the Rhine-Main region, Mainz and Rheinhessen are among the most dynamic economic regions in Central Europe. Key areas of expertise include media—Mainz is home to Europe’s largest broadcaster, ZDF—high technology, the healthcare industry, services, and commerce. Major corporations such as Siemens, Schott Glas, and Nestlé in Mainz, as well as the pharmaceutical company Boehringer Ingelheim in Rheinhessen, shape the region’s economic landscape alongside an active small and medium-sized business sector. Viticulture, agriculture, and tourism are also of particular importance.
The Mainz│Rheinhessen business region benefits from its proximity to Frankfurt Airport as well as an exceptionally well-developed rail, waterway, and road network. Researchers, developers, and over 40,000 students from all over the world teach, study, and work at Johannes Gutenberg University and the various colleges in Mainz. The city has also made a name for itself as a venue for conventions and conferences thanks to its modern Congress Center. Income and unemployment statistics regularly
reflect the region’s thriving economy. In terms of income, Mainz and Rheinhessen are well above the German national average, while their unemployment rates are below it.
Rheinhessen Marketing coordinates activities promoting Rheinhessen as a business location and shaping the region’s identity; it manages initiatives under the “Rheinhessen” umbrella brand and is preparing activities for the Rheinhessen anniversary in 2016.
Business Services Network
The various wine marketing and wine industry organizations in the Great Wine Capitals have joined forces to form the Business Services Network, a central point of contact. Here, retail, industrial, and service companies from the member cities can benefit from a range of services within the global network of wine capitals.
The goal of this service is to support companies during their business trips abroad and to assist them with business contacts and logistics. If necessary, however, support begins in their home region when it comes to establishing the right contacts in the respective target markets.
Companies from the member cities can freely use the Business Services Network if they wish to tap into international markets and further develop their business relationships in the other member regions.
The network can advise you in the partner countries on the following aspects:
- Production agreements
- Trade agreements (import/export)
- Licensing agreements
- Representation agreements
- Financial agreements
- Joint Ventures
- Supply Agreements
- Franchising
- Technology and Knowledge Transfer
- Provision of Services (Consulting, Marketing, IT, Administration, etc.)
- Foreign direct investment